CRM – What is it?

Posted on September 1, 2015March 14, 2020Categories Business 101Tags , , , , , , , , , ,

  CRM: Customer Relationship Management Wikipedia, the free encyclopedia defines it as: “Customer relationship management (CRM) is an approach to managing a company’s interaction with current and future customers. It often involves using technology to organize, automate, and synchronize sales, marketing, customer service, and technical support.” (source: https://en.wikipedia.org/wiki/Customer_relationship_management) Every week that passes I find myself asking: “How is it that smart, successful business people do not know about CRM?” After which I remind myself that not everyone has been enveloped … Continue reading “CRM – What is it?”

Keep it Simple – We’ve all heard this before

Posted on July 28, 2015March 14, 2020Categories Business 101Tags , , , , , ,

  “Keep it Simple” they say.  That’s easy for them to say, they don’t understand the roller coaster ride of entrepreneurship or at least they have never experienced it first hand. But then again, why can’t we as entrepreneurs “keep it simple”? How many of you actually have a written plan and are executing to that plan today? What are your top 3 goals for today? How do they help you achieve your plan? If you didn’t have an answer to … Continue reading “Keep it Simple – We’ve all heard this before”